Visual Literacy Practices in Higher Education: What, Why, and How?

The nature of today’s communication is overwhelmingly visual. Images, as modes of communication, play a dominant role in our daily activities and are especially prominent in the lives of young people. Today’s students were born in image-saturated environments, the era of internet, digital technologies and touchscreens. Their communication practices are mediated visually, including photo and video creation and sharing, video chatting, and the visual language of emoticons, GIFs, and emojis. However, the moment students enter university classrooms, they are thrown into almost a completely textual world. Such highly textual context may cause an alienation from the course material and content. In consequence, contemporary millennial and post-millennial generations, although usually technologically savvy, are often visually illiterate.

Continue Reading →

Visual Literacies in a US Undergraduate Writing Course: A Case Study of Transmediation

This interpretive case study examines how undergraduate students enact visual literacies, focusing on transmediation from visual-embedded research papers into multimodal brochures, in an entry-level college writing course at a large research university in the U.S. Data sources included students’ artifacts, interview transcripts, and field notes.

Continue Reading →

Reading the World – Teaching Visual Analysis in Higher Education

This article provides a practical guide for teaching visual analysis to university students. By adapting Serafini’s curricular and pedagogical framework for teaching multimodal representations to incorporate self-reflection, I evince how visual analysis can be taught in a writing course and similar introductory courses.

Continue Reading →

Enhancing High Order Science Visual Literacy Skills in Biology Learners

Today’s consumers also termed as the “Eye Generation” consume lots of visual data through the net, mobile phones, advertisement, mobile applications and many others. This is because the visuals are considered as a more accessible means of obtaining and communicating messages.

Continue Reading →

A Didactic Innovation Project in Higher Education through a Visual and Academic Literacy Competence-based Program

This research paper describes the application of a didactic innovation project in Higher Education. We present the theoretical foundation of the project. Thanks to the evolution of the Web and the potential of image to disseminate and generate knowledge, visual materials have had an increasingly powerful projection in Education, especially for the development of new methods, media and didactic materials in Higher Education. As a result of researchers interested in it, Visual Literacy has emerged as an academic field developing research and didactic effectiveness of the image, and digital competences and academic literacy as instruments to be integrated into curriculum of higher education for its excellence. We analyse the didactic innovation project by presenting how we integrated a Visual and Academic Literacy competence-based program into a course at the Carlos III University of Madrid.

Continue Reading →

What Does It Mean to be Visually literate? Examination of Visual Literacy Definitions in a Context of Higher Education

Competency in visual literacy (VL) is crucial for effective visual communication, and thus for living and working in a visually saturated environment. However, VL across disciplines is still marginalized in higher education curricula. This tendency is partly caused by the lack of knowledge and agreement on what it means to be visually literate. This study juxtaposes and evaluates 11 VL definitions, selected as the most relevant for higher education practitioners and coined from 1969 (the first one) to 2013 (the most recent one).

Continue Reading →

Visual Literacy, Rhetoric, and Design at the Graduate Level

While much has been written about visual literacy and multimodal teaching, almost nothing has been published on preparing instructors and graduate teaching assistants to provide students with the mechanics of visual design, rhetoric, and cultural criticism to help them build complex, multimodal projects that go beyond visual inclusion and critique. This chapter focuses on a graduate course on visual literacy, rhetoric, and design that was taught by one of the authors and taken by the other four.

Continue Reading →

Visual Literacy in Mechanical Engineering Design: A Practical Approach to Assessment and Methods to Enhance Instruction

This work-in-progress seeks to benchmark the visual literacy skills of undergraduate mechanical engineering students at a small technical university, as well as the faculty’s current efforts to develop students’ visual literacy skills. Visual literacy is accepted as a crucial 21st century for students, professionals, and citizens, yet its definition varies greatly across the literature. In addition, existing assessment tools are too general and are insufficient for measuring visual literacy as it applies to engineering design. Our work seeks to establish a simplified method for assessing the visual literacy skills of graduating seniors in a mechanical engineering program.

Continue Reading →

Placing Research on their Map: Curriculum Mapping as a Collaboration Tool for an Architecture Branch Library

This article presents the authors’ efforts to collaborate with faculty in a curriculum-mapping program that enables shared understanding of curricular objectives and goals. By collaborating and coordinating with faculty for embedded library sessions or modules, this program can be used to strengthen information and research competencies at the appropriate academic levels throughout the degree program. Curriculum mapping helps communicate opportunities to bring together teaching and learning from the lecture hall and studio to the library where students can be introduced to pertinent resources and information that will support their course work and build their understanding of research.

Continue Reading →

Not Just a Pretty Picture Part Two: Testing a Visual Literacy Program for Young Children

In an effort to advance visual literacy (VL) education, the purpose of this paper is to develop and test a VL instruction program for 2.5-4-year-old children in a public library setting. The study was designed as a series of VL workshops for young public library visitors. Each workshop collected information about children’s existing VL knowledge, introduced them to new visual concepts, and measured their engagement and comprehension of the newly acquired material. The study data were collected via questionnaires and observations.

Continue Reading →

Comics, Questions, Action! Engaging Students and Instruction Librarians with the Comics-Questions Curriculum

In a four-session Summer Bridge programme, we experimented with new curricular and pedagogical ideas with a group of incoming freshmen. We developed the Comics-Questions Curriculum (CQC), which melds students’ question asking with a focus on comics. The purpose of this paper is to describe the rationale for and ongoing development of the CQC as well as the ways the CQC fosters engagement of students and librarians, builds upon students’ existing skills but propels them forward toward college-level work, and positions librarians as partners in students’ college work. Although it was designed for a specific purpose initially, the CQC in its current state is widely adaptable to other contexts beyond the original scope.

Continue Reading →

Becoming an Agent of Memory: Using Visual Literacy to Move Beyond Tourism in Study Abroad

In this article, we use an interdisciplinary, short-term study abroad program in Berlin, Germany, “Memorializing the Holocaust,” as a case study to demonstrate the importance of incorporating visual literacy competencies into study abroad course curriculum. By focusing on visual literacy, the program helps students navigate beyond their initial touristic relationship to the iconic images and sites in Berlin, allowing them to re-envision and reflect upon their significance.

Continue Reading →

Visualizing Oral Histories: A Lab Model using Multimedia DH to Incorporate ACRL Framework Standards into Liberal Arts Education

Visualizing Oral Histories: Comics and Graphic Novels/Digital Humanities Lab, is a new model for digital humanities scholarship that other librarians can follow to create and teach similar DH labs attached to humanities courses at other institutions. The model includes a preliminary syllabus and preliminary assignment rubrics designed to integrate the Association of College and Research Libraries (ACRL) “Framework for Information Literacy for Higher Education” (ACRL Framework) into course assignments. Incorporation of a DH lab into a humanities course curriculum reimagines librarian roles and creates a pedagogical strategy that explicitly incorporates information literacy standards into the undergraduate course curriculum.

Continue Reading →

Visual Literacy in Primary Science: Exploring Anatomy Cross-Section Production Skills

Are children competent producing anatomy cross-sections? To answer this question, we carried out a case study research aimed at testing graphic production skills in anatomy of nutrition. The graphics produced by 118 children in the final year of primary education were analysed. The children had to draw a diagram of a human cross section, integrating knowledge of anatomy acquired from longitudinal sections.

Continue Reading →

Learning to Look Critically: Teaching and Learning Visual Literacy in Art and Design Librarianship

Teaching and learning visual literacy within art and design librarianship presents several unique challenges. Librarians are better equipped than ever to meet these challenges with the help of ACRL Visual Literacy Competency Standards and the ACRL Framework for Information Literacy in Higher Education, which provides an exciting opportunity to situate visual literacy within the contextual definition of information literacy for art and design students. In mapping these two documents together the author found several ways to address the more critical components of information and visual literacy in more nuanced and meaningful ways. While art librarians have often addressed visual literacy needs to varying degrees and in creative and practical ways, a more systematic approach is needed as we move forward.

Continue Reading →

Integrating Visual Literacy Training into the Business Curriculum. A Case Study at Dublin Business School

Visual literacy, the ability to interpret, analyse and create visual material, is an increasingly crucial skill for today’s graduates. However, this importance has not yet led to its teaching being widely introduced into the third-level curriculum. This study uses a constructivist and social constructivist approach to introduce a visual literacy element to a business curriculum.

Continue Reading →

Visual literacy in Instructional Design Programs

In this technologically advanced environment, users have become highly visual, with television, videos, web sites and images dominating the learning environment. These new forms of searching and learning are changing the perspective of what it means to be literate. Literacy can no longer solely rely on text-based materials, but should also incorporate digital images and sounds. Higher education seems to be lagging behind with incorporating visual literacy into their academic programs. This paper explores visual literacy, the digital native, and the importance of integrating visual literacy into our learning curriculum, especially in instructional design programs.

Continue Reading →

Visual Literacy in Anatomy

All branches of anatomy (gross anatomy, histology, neuroanatomy, and embryology) involve significant amounts of visual identification. Understanding the spatial relationship and visual representations of anatomical structures forms the basis for much of anatomy education, particularly in laboratory courses. Students in these courses frequently struggle with the visual aspects of identification, and many lack the metacognitive awareness to identify this problem. The research presented here details a series of experiments designed to elucidate the factors involved in students’ difficulties with studying the visual aspects of anatomy.

Continue Reading →

The Language of Movies: Using Film to Teach Visual Literacy in the EFL Classroom

Movies are an authentic and motivating resource for language instruction. They are also often viewed as a pacifier or a piece of candy in the classroom. This capstone aims to address the best practices for incorporating film into the English as a Foreign Language (EFL) classroom in order to teach critical 21st century skills such as visual literacy. A series of content-based lessons have been designed to promote critical thinking skills while simultaneously developing film and media literacy. This five-unit curriculum contains a series of edited film clips, PowerPoint slides, and supporting documents for EFL professionals who are looking to incorporate new literacies into their classrooms.

Continue Reading →

Not Just a Pretty Picture: Visual Literacy Education Through Art for Young Children

The purpose of this paper is to understand young children’s knowledge of visual literacy elements as well as their ability to comprehend newly introduced visual literacy concepts. The study also examined existing support for visual literacy programs from parents and educators. The study explored the knowledge of basic visual literacy elements of young children enrolled in two private schools in the New York City metropolitan area.

Continue Reading →